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Required tasks Your business presentation must address the following elements: 1) Using an appropriate academic framework(s), identify the key sustainability issues relating to the industry in which your organisation operates AND assess the extent to which the organisation is addressing these issues. 30 Marks 2) Based on the assessment provided in Task 1, make specific recommendations for how the organisation could become more sustainable, using appropriate academic frameworks to justify your recommendations. 30 Marks 3) Propose, with justification supported by academic theories and/or frameworks, three distinct tactical marketing activities that could be implemented as part of the proposed recommendations in Task 2, which will encourage ONE specific stakeholder group to adopt more sustainable behaviour. 30 Marks An additional 10 marks are available for the level of professionalism evident in the presentation of your work, including use of formal business English, correct use of Harvard referencing, vocal delivery, body language and time management. There should be a logical, narrative flow evident throughout your presentation. Students are NOT allowed to use notes during the presentation.
Follow mark scheme on main brief page
please use the slides provided to help
as this is a in person presentation please explain what you have done so I can talk about the slides in person please use theoretical frame works and keep it relevant to the course learning
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