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This week’s reading in Chapter 5.4 details a number of strategies for making complex information accessible and understandable to a non-specialist audience:
Defining unfamiliar terms
Comparing to familiar things
Elaborating the process
Providing description
Reviewing theoretical background
Providing examples and applications
Shorter sentences and paragraphs
The “in-other-words” technique
Posing rhetorical questions
Explaining the importance or significance
Providing illustration
Providing historical background
Providing the human perspective
Stronger transitions
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