In summary, the research project should be presented in the following format: Ti

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In summary, the research project should be presented in the following format:
Title page: What you are going to investigate.
Executive summary: Suggest you write this at the end
1. Introduction
1.1 Research Background: Why is the research that you will undertake important (in terms of practical or
policy implications, contribution to research)? A simple review of the literature and a connection between
existing literature and your proposal.
1.2 Research questions and objectives: State your research question and each of your objectives. Be as
specific as possible.
2. Literature Review: What is already known? What is not known? What needs to be further developed?
What is your theoretical foundation?
3. Research Methodology: How the research objectives are addressed? 
3.1 Research design: Exploratory/descriptive; Qualitative/Quantitative; Provide justification for your
selections. 
3.2 Data collection: Secondary data (How, where, when – any specifications); How did you ensure
validity and credibility? E.g. text mining; how was this done, any software used? 
3.3 Data analysis: What analysis method did you used answer your research questions? Remember: for
qualitative data; Content/thematic analysis; Case study analysis. 
3.4 Data Findings: What are the identified themes? Use of verbatim quotes to support your answers; Did
you answer all the research questions? Use tables/figures to present your answers. 
4. Discussion and Conclusions: summarize your key findings/propositions and discuss them in light of
existing research (comparative discussion). Then outline: 
4.1 Theoretical/Academic contributions: how did your study contribute to what we know already or
existing theories? 
4.2 Managerial/Practical/Policy contributions: how did your study contribute to practice? 
4.3 Research limitations & Areas for future research: time is not usually a good reason 
▪ Reference list 
▪ Appendix 
The Marking Criteria for the Final Report will be: 
1 Executive summary/Abstract: 5% 
2 Introduction and Context 10% 
3 Literature Review: 20% 
4 Methodology/ Data Analysis and Discussion of findings: 40% 
5 Conclusion and Recommendations: 15% 
6 Referencing and Formatting (including grammar): 10% 
The marker will be looking for well-constructed, critical arguments where relevant business 
frameworks
are identified and used appropriately.
Expression should be clear and concise. Students are required to use the Harvard system of referencing 
(https:/uow.libguides.com/refcite/uowharvard) and all sources have to be properly 
acknowledged.
Students should ensure that they include a list of references with their paper.  
Please find attached:
1) Research proposal  with professor comments and marking 
2) Final research paper example
3) Final report marking rubric

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