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Read how to – then read case – then answer the questions below about the case using the how to as your guide.
Lincoln Electric Discussion Questions:
1. PutyourselfinCEOJohnStropki’sshoes.ShouldLincolnElectric expand into India by investing in a major production facility there?
IfyouweretoexpandintoIndia,wouldyouenterthroughacquisition, a greenfield site, or some type of joint venture? Which factors would inform your decision among these entry mode choices?
InwhichcountriesisLincolnElectriclikelytobemostsuccessfulor least successful? Why? How would this guide your own choice of where to place Lincoln Electric’s production facilities abroad?
WhenLincolnElectricgoestoIndiaandothercountries,whatfactors should determine how much it adapts its core incentive pay-for- performance management practices to local labor market norms? Should Lincoln Electric follow the adage “when in Rome, do as the Romans do,” or should it seek to always replicate the recipe behind its success in the home plant in Cleveland?
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